As search engine technologies, algorithms and trends continue to evolve this year, it may leave you wondering how to execute optimisations to keep traffic and keyword rankings up.

Here are the top 10 SEO trends to look out for this year.

Core Web Vitals

In 2021 Google’s page experience update was considered one of the biggest change for search in several years. Page experience is now measured by Core Web Vitals, a Google ranking factor.

Google’s “People also ask” 

Keyword Clustering

Rich Snippets

AI-Generated Content

Content Optimisation Software

 

Long-form content

Good ol’ boring SEO

The democratization of search Another search engine?